1. Diagnose
A line-by-line audit of your ad accounts, conversion tracking, and unit economics. Where money leaks, which numbers can't be trusted, and what a sale actually costs once returns and margin are counted.
Growth marketing consulting
A growth marketing consultant who runs the campaigns,
not just the slide deck.
Most consultants hand you a strategy and leave. Most agencies execute without one. Steady Growth Marketing does both, with the same person doing the thinking and the doing.
Free, no obligation. You keep the findings either way.
Month to month, no contracts
You own every account and every number
Strategy and execution from one strategist
What you actually get
Three things a growth marketing consultant is for
Everything else is a deliverable for its own sake. These are the three that change the number at the bottom of your P&L.
2. Plan
A written 90-day growth plan: which channels get budget and why, target cost per acquisition or return on ad spend, what gets tested first, and what would make us stop. Numbers, not adjectives.
3. Execute and optimize
We run the plan ourselves inside your Google Ads and Meta Ads accounts. Weekly optimization, monthly reporting in revenue and cost per lead, and a standing call where the strategy gets revised by the person who wrote it.
Consultant or agency?
Why the answer is both, and why it matters
The consulting model has a structural flaw: the person with the insight is never the person with their hands on the account. A consultant delivers a growth strategy that assumes a level of execution the client's agency, or in-house team, then fails to deliver. Six months later the strategy is blamed, or the agency is, and nobody can tell which.
The agency model has the opposite flaw. Execution is fine, but nobody with real authority is asking whether the channel mix is right, whether the tracking is lying, or whether a 4x return on ad spend on a 30% margin product is actually losing money. Campaigns get optimized toward whatever metric is on the dashboard.
Steady Growth Marketing is built so those two jobs are done by one person. The strategist who audits your business and writes the plan is the one who logs into your accounts on Monday morning. When the plan is wrong, we find out in week two, not quarter two, and we change it.
Who this is for
- E-commerce stores spending $3,000 or more a month on ads, where scaling profitably depends on getting margin, feed quality, and Shopping bid strategy right together.
- Lead-generation businesses in home services, professional services, healthcare, or B2B, where lead quality matters more than lead volume and the sales cycle breaks simple attribution.
- Founders and owners who want to understand their own growth numbers, not just receive a report about them.
It is not for businesses spending under about $3,000 a month, where there isn't enough data to optimize responsibly, or for anyone looking for SEO content, social media management, or a guarantee. We'll say so on the audit call.
What we measure
A growth marketing consultant is only as useful as the numbers they hold themselves to. These are ours, defined plainly:
- Return on ad spend (ROAS): revenue generated per dollar of ad spend. Useful, but meaningless without margin.
- Cost per acquisition (CPA): total ad cost divided by the number of customers or qualified leads it produced. The number most businesses should optimize toward.
- Contribution margin after ad spend: what a sale leaves behind once product cost, shipping, returns, and the ad that produced it are paid for. The number that decides whether growth is worth having.
- Payback period: how long a new customer takes to return the cost of acquiring them. What tells you how hard you can push.
Before any of these can be trusted, conversion tracking has to be right. Fixing tracking is where most engagements start, because optimizing toward a number that's wrong makes things worse faster.
How an engagement runs
- Free audit. You share access; we review account structure, wasted spend, tracking accuracy, and competitive position. You get the findings as a list of specific opportunities, whether or not you hire us.
- Plan. Within two weeks: budget allocation by channel, target CPA or ROAS, the first three tests, and a 90-day roadmap.
- Run. We execute inside accounts you own. Tracking is verified before the first dollar moves.
- Report and revise. Monthly reporting in revenue and cost per lead, a standing call, and a plan that changes when the data says it should.
From clients
What it produces
ACoS is down, and the revenue keeps climbing – seriously impressive stuff. Your expertise is making a huge difference for us, and I can’t thank you guys enough. Excited to see where we go from here.
Since you hopped on board, our business has been booming. You’ve really tuned in to our goals and it’s paying off big time. Looking forward to crushing more goals together in the future!
Straight answers
Growth marketing consulting, questions answered
A consultant tells you what to do; an agency does it. The gap between the two is where most plans die, because the consultant's deck assumes an execution quality the agency's junior team never delivers. Steady Growth Marketing closes that gap by having the strategist run the account. The plan and the execution come from the same person.
Paid media is the core: Google Search, Shopping, Performance Max, Display, and Meta Ads. Around it sits the work that makes paid media pay: conversion tracking that can be trusted, landing page and offer testing, unit-economics modelling, and reporting tied to revenue. We don't sell SEO content, social media management, or branding.
The audit and plan take the first two weeks. Measurable movement in cost per acquisition usually shows within 30 to 45 days of changes going live. Compounding growth typically arrives in months two through four, once there's enough conversion data to optimize bidding and creative with confidence.
Fees are scoped after the free audit, because the right engagement depends on what the audit finds and how much ad spend is in play. There is no long-term contract; every engagement is month to month. We work best with businesses spending at least $3,000 a month on ads.
Let's talk
Get in touch
Tell us where you're stuck. We'll come back with a real point of view — not a generic pitch deck.
Fill out the form and we'll get back to you within one business day with a personalized assessment of your situation.
- A real person reads every message — no chatbot loop.
- We'll tell you if we're not the right fit, and who is.
- Your details stay private. No lists, ever.